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Post by Dave Homewood on Jan 5, 2016 18:42:40 GMT 12
I see Dick Smith Electronics a familiar high street chain retail store for the past four decades or so in NZ has gone into receivership today, after losing 80% of its wealth on the stock market. Quite a surprise. I'm sure it's not good news for a lot of staff members and franchise owners around NZ.
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Post by Peter Lewis on Jan 5, 2016 19:17:07 GMT 12
To clarify, yes it is the hands of the receivers. That situation is not necessarily terminal. It may well trade its way back, or be sold as a going concern to another owner.
But I agree, the prognosis does not look vey good.
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Post by Dave Homewood on Jan 5, 2016 19:41:24 GMT 12
What I was reading online indicated the writing is on the wall.
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Post by ErrolC on Jan 5, 2016 20:13:54 GMT 12
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Post by Bruce on Jan 5, 2016 22:01:32 GMT 12
I have always thought DSE lost it edge in the last few years moving away from its traditional core products of electronic and hobbyist components and gadgets to Consumer appliances (where there is serious competition). Selling resistors would never have made it a "super store" though! I find Jaycar sells more of the stuff I used to buy from DSE, so havent bought anything from them for years.. .
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Post by atea on Jan 6, 2016 8:53:49 GMT 12
I think that is exactly the problem Bruce. My Father in Law used to shop there all the time when they sold computer components but went off them all together when they stoped stocking this type of product. It has to be noted that this change occured around or after the time that the business was sold by Woolworths. Possibly a move to become less of a niche retailer and grow the brand profile before the IPO.
Moving into consumer electronics where the market place is already crowded was always going to be difficult. And to be honest I don't think they did it particularly well either. The local store here was always cluttered and the customer service was poor.
Sad that this may be the end of a well known chain that has been around for a long time.
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Post by Dave Homewood on Jan 6, 2016 10:10:08 GMT 12
I have been into many Dick Smith shops over the past ten years and I overwhelmingly found customer service was terrible whichever town or city you were in. Not like the old days when it was an electronics store and the staff were experts in their products.
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Post by shorty on Jan 6, 2016 10:47:29 GMT 12
Not refunding deposits or lay-buys or honouring gift cards is the same as theft isn't it? If I took your money and refused to give it back to you I would expect a visit from the boys in blue.
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Post by Ian Warren on Jan 6, 2016 11:26:13 GMT 12
Old 'Dickies' lost my custom years back, last product I brought from them was the XP package on its release, I personal know two techies who walked away from the shop, one started his own PC shop and I've been with him every since.
The another good friend off mine is a real whiz, he found when starting out with ole Dick he was in his element, a few things he mention about the staff, was a high turnover because of inadequate lack knowledge and a attitude problem.
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Post by b10m on Jan 8, 2016 10:12:07 GMT 12
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Post by The Red Baron on Jan 8, 2016 12:16:03 GMT 12
Thats how the 1980's worked,and we knighted most of the biggest corporate raiders.
Dick Smiths was probably a company that lived too long.It was oringinally set up to sell switches and valves to electronic buffs,but in these days of throw away electronics that market largely dried up and they tried to go up against the big chain discount electronic retailers which is hard work.
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Post by No longer identifiable on Jan 8, 2016 12:25:49 GMT 12
Thanks for link. My neighbour works for a large consumer electronics distributor and he mentioned this analysis from Forager funds as being an excellent article on how DSE came to grief. I walked into our local DSE just after Christmas and just as quickly walked out again - hardly any stock in sight and nothing in the home theatre range. A few days later they went under - I'm wasn't at all surprised.
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Post by b10m on Jan 8, 2016 22:39:55 GMT 12
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